Sunday, August 8, 2010

Mobilink Following Telenor.....

Telenor started a social awareness program in Pakistan about six months ago with the name of Karo Mumkin... the campaign started with a heavy advertisement and then telenor stopped promoting that campaing because they had got a good response and many people had posted ideas on the web site...
Now when Independance day of Pakistan is coming on 14 August, telenor restarted that campaign and this time they showed the ideas .. and now the idea that will get most of the voting will be awarded in the Karo Mumkin Show of which they didnt specified the date but i reckon it will be on August 14.
NOW Mobilink is following suit of Telenor... telenor has also started the same campaing with little difference... when i saw the ad first time i thought that it was telenor's ad ... MObilink did made a good move but they made a one big mistake... they have made the same ads as telenor had made.. NOw the one who will not see the full ad will consider is to be the ad of telenor... its good to use social campaign but should not copy other brand that you give them free advertisement and mobilink is giving free advertisement to TELENOR... i will give 5 out of 10 marks to MObilink in this campaign.....

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