Telenor Pakistan outclassed all other telecom companies in Pakistan when it launched it easy paisa service for the payment of utility bills. The service was launched with mega advertisement and telenor got immediate attention from all the people of Pakistan when it gave an eye catching ad on the local news papers. The television ad displayed by telenor easy paisa was also very attractive and got immediate attention of the people. Overall the service was launched effectively and with an aggressive advertisement campaign, the most effective thing done by the telenor marketing team was the use of Nadia Khan Show to promote its product. That effort was well thought and planned by the marketing team of telenor, and this significantly increased the public relationing of telenor.
This service launched by telenor may not be a profit earning service for Pakistan because there is very low or no commission charged by telenor, but this service is a great public relationing effort made by telenor and it will significantly increase the customers of telenor.
For more information please visit www.easypaisa.com
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